Embedding Service Design in GirlGuiding UK

Timeframe: 2018-2020
Funder: GirlGuiding UK

GirlGuiding UK is the UK’s largest girls-only youth organisation supporting over 400,000 girls to achieve their potential. In 2018, they enlisted Dr Laura Warwick to help them to create a Service Design programme to support their Growth and Insights Department. Laura helped to craft the job description for a Service Designer, and then once in post, she supported the designer to create a Service Design strategy for the organisation.

Service Design and its principles are now embedded in GirlGuiding UK’s strategy to enable a user-centred, insight-driven approach to service development and strategic decision-making across the charity.